In 2018 I found out just how big the VW and tuning community in general was. When Rubadub Media first really started producing merchandise and promoting (in 2018) we didn't know where it was going. Very quickly orders and followers were popping up all over the world, mainly from the USA, Germany, and the United Kingdom. Canada and Spain is up there too! It is awesome to bring and be brought together with so many others with the same automotive/modifying passion.
A truly unfortunate event.
Day 2 of having a blog post up every day, it's past midnight now, but want to keep it up so I've put together a little video for your eyes. Let us know if you do the same!
There's something so relaxing to washing your car at the coin wash late at night. It's a bonus when a friend(s) comes with you. That's just what happened tonight. The MK2 had been collecting dust since it's not my daily driver. Enjoy the little clip put together. Follow our Youtube channel to stay posted about rub-a-vids.
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Toyota and VW wanted to help each other.
What happens when you're a German econo-car company in the 90s and want to compete with other the 1-Ton trucks in the industry? You strike a deal with Toyota of course! In 1989 Volkswagen and Toyota struck a deal, as Toyota wanted a bigger market share of the European 1-Ton pickup utility market.
Basically a 5th Gen Hilux with a VW badge
The VW Taro was fully engineered by Toyota from the chassis to the drivetrain. From 1989-1994 it came with a 2.4 Liter diesel engine with 82bhp and 122lb/ft of torque. These were all built IN GERMANY. When 1994 came around they released a 4x4 version which was manufactured in Japan.
All strange things come to an end.
We have all had a seemingly random photo get more love than that wallpaper worthy DSLR shot, that we personally love more, why is that?!
I can't exactly answer that question, but I will share what I have learned from my experience on what factors generally get more engagement on social media (likes, views, saves, follows etc.). There are many factors to a photo, that's why there are degrees for it! We will just be touching on a few of the main ones I've noticed related to Social Media although there are also general rules out there that will apply such as what percentage of the photo does the subject (car, person, clothing etc.) take up in the frame.
1. How much of the frame does the subject take up
Having sold a few things on Amazon before, they actually have a very specific rules when uploading a product photo before they approve it. One of them being the image must take up a WHOPPING 85% of the frame! And as you know, Amazon is pretty damn good at what they do. This generally tends to be true with Instagram posts too. Sometimes people expect an awesome wallpaper worthy photo of their car to get tons of engagement, but sometimes it only gets half the engagement the photo they took with their iPhone on a whim at the car wash. Wallpaper and Calendar type photos are also different in nature. For instance for a wallpaper it's nice when the background is nice and clean because then you can find all your icons easily still compared to if it was a car's front end (all the dynamics of the car's design would probably make the space feel a bit stuffy).
2. Content Matters
What I mean by content is what's in the picture, aside from the main subject(s). If people like your car, they probably like you too haha! In this example photo, not everyone you know may be into cars so they will like the photo as well just because you are in it. The other factor added to this photo is the significance of the stone sculpture which is amazing artwork in itself and yet another reason more people may appreciate it along with it being in a beautiful country backdrop. Another example is group photos of cars, if there's one really nice car odds are people will love a photo of two really nice cars side by side, or even better a huge line of them. This build upon the first tip, you want the main subjects taking up a majority of the frame.
3. Collage and Carousel Photos
This one kind of ties into the last two tips of Subject and Content. Like a product photo you are showcasing something and the more you show of it the better it is generally received. It also allows the viewer to be that much closer to being right there as if they were experiencing it and appreciating themselves which may seem a bit cheesy but c'mon you know it's true! This is especially crucial if you are selling an actual item, the more the person knows about the easier it is for them to decide on if they really want it or not.
4. Don't underestimate a smartphone camera and good lighting
This last tip I'm covering is somewhat of a general photo tip for people with modern smart phones. It is almost common knowledge that phones now-a-days are perfectly capable of taking breathtaking photos. To get the most out of it you'll want "good lighting." What is good lighting though? To most who have never looked into photography they may have a very bright sunny day and say "hey this is perfect for photos!" and may later be surprised that it's hard to get a good shot because the light is "blowing out" everything, basically most camera can't get details and shadows and capture the beautiful sky, scenery etc. at the same time. If it is a very bright day, typically pictures in the shade (on a very sunny day) are perfect because everything little detail and color is lit up but nothing is glaring or "blown out". This example photo was taken with my iPhone when the clouds were covering the sun on a bright sunny day. This example photo I did retouch in Adobe Photoshop but I am attaching the original unedited one below.
That wraps it up for today! Hope you enjoyed the read. Again this is NOT Professional photo advice, but rather things I've just noticed being on Instagram for hours on end. feel free to comment your thoughts below and if there's any other blog post idea you'd like. - Willy
It’s now my last day at Worthersee . I haven’t been keeping up with the videos because we’ve been staying out late and enjoying the time here with good company/cars of course. The good news is that and I’ve probably got enough car content until next year from this one event alone! Tons of photos and videos of amazing cars and landscapes of this lovely place in Austria! Most of the content was grabbed yesterday when the event officially started on the 9th of May.
I finally understand the 3 stages of Wortherseetreffen.
1. The Pre-event – A lot of people show up around 2 weeks before the event. I’m told many people come before the “Main Event” in the Reifnitz area of Worthersee because they want to avoid the more strict law enforcement and to avoid the rowdy visitors who come to just drink etc. Nobody wants drunk people around their pride and joy.
2. The Main Event (when I arrived) – The main stage is held in Reifnitz where Volkswagen themselves put up a well curated stage with announcements and updates showcasing their latest technology.
This is when it is more packed and most people that are new to the event, like myself, show up. It is a 3 day long affair with tons of rare European cars show up both privately owned and company built cars show up. There are tons of booths from big companies like BBS, H&R, Reiger, Borbet, and Sachs setup.
3. The Post-event – I assume this is very similar to the crowd that comes to the pre-event but maybe were not able to make it to the earlier dates. You would probably need to stay around 7 weeks if you wanted to see “all” the cars.
Surprisingly the main event is NOT the only place to see amazing cars and meet amazing like-minded euro tuners. Heck, some of the side spots may have even more interesting cars depending on your taste! There are around 10 major spots where people get together with their cars around the Lake. Aside from Reifnitz in Maria Worth, there are other very popular areas like Faak am See(funny name), Turbokurve, and Pyramidkogel (where the famous twisted tower is that overlooks the lake is) to name a few.
It is definitely an experience that can’t be put into words and is a must for a gearhead’s bucket-list, especially if you’re into European cars. It started as an event over 30 years ago by a couple of dudes with GTis and now it has evolved into a meet for basically all cars, although Volkswagen Auto Group cars make up a good 90% if not more.
LINK TO 20 Minute YouTube Video Coverage by Rubadub Media:
Unlike anything else!
After the 6hr drive from Regensburg to Austria's Worthersee lake we finally arrived to our little hotel, which is actually a big property with 3 huge houses and two were converted to places where people could stay and the third property is where the lady who owned the property lived.
It was still days before the "Main Event" which many people do not attend. I am told it is the pre-event and post-event where most of the "CRAZY" cars show up. With that being said Nico, Kaller, DC, and I went to Refinitz where the main event was to take place. They were still setting up the stages, but nonetheless there were already tons of amazing cars there. I am including a little gallery below of the photos I took there.
I have never experienced anything remotely close to this experience! It is such a massive and beautiful place as it is! To top it off it's filled with modified European cars of all generations! You can't go a minute on the road without passing a beautiful German car and if you don't see a beautiful car, no problem! - Enjoy the scenery of the Austrian Alps and fresh air! I have also included a link below to the Rubadub Media YouTube channel where I have been uploading a video every day I am here.
LA - Munich - Regensburg
The first thing we did was grab some petrol at the nearest gas station then headed over to Nico's place in Regensburg along with Kaller and Danielle. The whole drive I was staring in awe at all the cars we don't get in the states, like Skoda, Seat, Citreon.. and all the different European market only VWs! I saw my first new gen Scirocco in person when we pulled up to Nico's apartment, I had to take a picture with it and the rubadub euro plate. I've attached a couple photos below of the first day in Germany. It was fairly mellow and a great start to my first time in Europe. Next stop Austria! Brace yourself for loads of VAG goodness.
I saw one of these in person recently in Granada Hills, CA. I was blown away when I saw such a massive Volkswagen SUV. Apparently Volkswagen has made a big move in the SUV game. They start at around the $30K range and go up to the 50s (with an R-line available).
I was a bit disappointed to see it only came equipped with a 3.6L V6 engine at it's top line and a 2.0T available as well. I look forward to seeing how it does in the US market. I'm guessing this move was partially made because of their emissions scandal. I can't help but notice it's resemblance to the new Volvo XC90.
THIS THING IS HUGE!